Product Marketing Manager

Jakarta Selatan·Jakarta·IndonesiaGrowth and Marketing

Job Type
:  Full Time
Job Industry
:  Consulting (IT, Science, Engineering and Technical)
Job Function
:  Marketing
:  Manager / Senior Manager / Department Head
:  IDR 8.000.000 - 20.000.000
:  Bachelor Degree - S1
Description is Indonesia's most popular fundraising and donation platform for social causes. Since 2013 we've facilitated more than 14.000 campaigns, collecting IDR 400bio donations from >1mio community of #orangbaik. 

We are looking for a passionate and skilled  individual to join our team as Product Marketing Manager


  • Responsible for 3 main objective of apps: growing transaction of donation, number of active users, and increase repeat donors.
  • Manage, plan and execute kitabisa apps communication strategy.
  • You will have and manage team consist of content writer, performance marketing, and designer to achieve KPI
  • Define customers segmentation, target audience, and deliver personalized content through various marketing channel such as email marketing, push notif, inbox, social media asset, remarketing, etc.
  • Familiar with third party tools like clvertap, appsflyer, firebase, google analytic, tableu is a plus.
  • Have a deep understanding on CPI, conversion rate, funneling, and marketing automation (drip email marketing, in apps notif automation).
  • Working  closely with product marketing team on product iteration, product timeline and answering donor's needs and pain points
  • Minimum 3 years experience on marketing/product marketing areas.
  • AIA Insurance
  • BPJS Kesehatan & Ketenagakerjaan
  • Free Breakfast & Fruits everyday
  • Allowance for training, workshops, conferences & anything to keep you levelling up
Skills Requirements
Product Marketingtableaugoogle analyticsleadershipclvertap